The places we shape, shape us.
#Identity #Campaign #Photo
2021 - 2023
Care isn’t something you deliver. It’s something you practice.
#Identity #Campaign #Photo #Film #Art #Design
2023 - 2025
The places we shape, shape us.
#Identity #Campaign #Photo
2021 - 2023
Reintroducing GoPro to a new generation with a global rebrand.
#Identity #Digital
2020 - 2022
Defining a new standard in travel.
#Identity #Campaign #Digital
2016 - 2018
How we live at home.
#Campaign #Identity #Photo #Film
2019
Each provider has a purpose. Each practice tells a story. It’s time we listen to those who listen to us.
#Campaign #Film #Documentary
March 2025 - October 2025
Cultural Context

Renovation is stressful. It means having a stranger come into your home and tear apart walls for weeks while you continue to live your life in the same space. It’s so stressful that 1 in 5 couples seriously consider separation during a home renovation.

Why even renovate to begin with?

Homeownership is the American dream. Renovation is making that dream your own. Renovation goes beyond ownership. It’s the act of shaping a place until it reflects your identity. The places we shape, shape us.

When you think about the most meaningful memories in your life, you remember where they take place, a place in time where that memory lives. The best memories we have take place at home. Your home becomes a stage for the story of your life to play out, and each room holds these memories forever.

Valuation
Series A → Acquired by Home Depot
Platform
Brand 1.0 → Brand 2.0
Timeframe
2021 ‎→ 2023
Role
Creative Director

View similar projects...

→  Similar Projects